In this chapter, you will learn about the best way to conduct yourself as a chartered alternative investment planner. We will discuss the general guidelines and expectations for ethical and professional behaviour. As well, you will apply the knowledge you learned from previous chapters in a case study scenario.

When you have completed this chapter, you should be able to:

• Describe ethical behaviours and practices in the industry

• Identify resources for professional development

• Apply the know your client rule in developing a client profile

• Utilize product knowledge and apply due diligence in the hedge fund selection process

• Select an appropriate hedge fund recommendation based on a client profile